Open Science Research Excellence
Preeti Yadav and  Dandeswar Bisoyi and  Debkumar Chakrabarti,  Use of Indian Food Mascot Design as an Advertising Tool in Maintaining and Growing the Brand Name.   journal   = {International Journal of Humanities and Social Sciences}, [online]. World Academy of Science, Engineering and Technology. March 2018, vol. 135(3). 375 - 378[viewed 07 December 2019]. Available from: http://waset.org/publications/10008704.