Services-Oriented Model for the Regulation of Learning
One of the major sources of learners' professional difficulties is their heterogeneity. Whether on cognitive, social, cultural or emotional level, learners being part of the same group have many differences. These differences do not allow to apply the same learning process at all learners. Thus, an optimal learning path for one, is not necessarily the same for the other. We present in this paper a model-oriented service to offer to each learner a personalized learning path to acquire the targeted skills.
A System for Analyzing and Eliciting Public Grievances Using Cache Enabled Big Data
The system for analyzing and eliciting public
grievances serves its main purpose to receive and process all sorts of
complaints from the public and respond to users. Due to the more
number of complaint data becomes big data which is difficult to store
and process. The proposed system uses HDFS to store the big data
and uses MapReduce to process the big data. The concept of cache
was applied in the system to provide immediate response and timely
action using big data analytics. Cache enabled big data increases the
response time of the system. The unstructured data provided by the
users are efficiently handled through map reduce algorithm. The
processing of complaints takes place in the order of the hierarchy of
the authority. The drawbacks of the traditional database system used
in the existing system are set forth by our system by using Cache
enabled Hadoop Distributed File System. MapReduce framework
codes have the possible to leak the sensitive data through
computation process. We propose a system that add noise to the
output of the reduce phase to avoid signaling the presence of
sensitive data. If the complaints are not processed in the ample time,
then automatically it is forwarded to the higher authority. Hence it
ensures assurance in processing. A copy of the filed complaint is sent
as a digitally signed PDF document to the user mail id which serves
as a proof. The system report serves to be an essential data while
making important decisions based on legislation.
A Novel Approach to Improve Users Search Goal in Web Usage Mining
Web mining is to discover and extract useful
Information. Different users may have different search goals when
they search by giving queries and submitting it to a search engine.
The inference and analysis of user search goals can be very useful for
providing an experience result for a user search query. In this project,
we propose a novel approach to infer user search goals by analyzing
search web logs. First, we propose a novel approach to infer user
search goals by analyzing search engine query logs, the feedback
sessions are constructed from user click-through logs and it
efficiently reflect the information needed for users. Second we
propose a preprocessing technique to clean the unnecessary data’s
from web log file (feedback session). Third we propose a technique
to generate pseudo-documents to representation of feedback sessions
for clustering. Finally we implement k-medoids clustering algorithm
to discover different user search goals and to provide a more optimal
result for a search query based on feedback sessions for the user.
Dependence of Virtual Subjects Reflection from the Features of Coping Behavior of Students
In the globalization process, when the struggle for minds and values of the people is taking place, the impact of the virtual space can cause unexpected effects and consequences in the process of adjustment of young people in this world. Their special significance is defined by unconscious influence on the underlying process of meaning and therefore the values preached by them are much more effective and affect both the personal characteristics and the peculiarities of adjustment process. Related to this the challenge is to identify factors influencing the reflection characteristics of virtual subjects and measures their impact on the personal characteristics of the students.
Deixis and Personalization in Ad Slogans
This study examines the use of the persuasive strategy
of deixis and personalization in advertising slogans. This rhetorical/
stylistic and linguistic strategy has been found to be widely used in
advertising slogans for over a century. A total of five hundred
advertising slogans of multinational companies in both product and
service sectors were obtained. The analysis reveals the 3 main
components of this strategy as being deictic words, absolute
uniqueness and personal pronouns. The percentage and mean of the
use of the 3 components are tabulated. The findings show that
advertisers have used this persuasive strategy in creative ways to
persuade consumers to buy their products and services.
Customer Need Type Classification Model using Data Mining Techniques for Recommender Systems
Recommender systems are usually regarded as an
important marketing tool in the e-commerce. They use important
information about users to facilitate accurate recommendation. The
information includes user context such as location, time and interest
for personalization of mobile users. We can easily collect information
about location and time because mobile devices communicate with the
base station of the service provider. However, information about user
interest can-t be easily collected because user interest can not be
captured automatically without user-s approval process. User interest
usually represented as a need. In this study, we classify needs into two
types according to prior research. This study investigates the
usefulness of data mining techniques for classifying user need type for
recommendation systems. We employ several data mining techniques
including artificial neural networks, decision trees, case-based
reasoning, and multivariate discriminant analysis. Experimental
results show that CHAID algorithm outperforms other models for
classifying user need type. This study performs McNemar test to
examine the statistical significance of the differences of classification
results. The results of McNemar test also show that CHAID performs
better than the other models with statistical significance.
Non-Invasive Technology on a Classroom Chair for Detection of Emotions Used for the Personalization of Learning Resources
Emotions are related with learning processes and
physiological signals can be used to detect them for the
personalization of learning resources and to control the pace of
instruction. A model of relevant emotions has been developed, where
specific combinations of emotions and cognition processes are
connected and integrated with the concept of 'flow', in order to
improve learning. The cardiac pulse is a reliable signal that carries
useful information about the subject-s emotional condition; it is
detected using a classroom chair adapted with non invasive EMFi
sensor and an acquisition system that generates a ballistocardiogram
(BCG), the signal is processed by an algorithm to obtain
characteristics that match a specific emotional condition. The
complete chair system is presented in this work, along with a
framework for the personalization of learning resources.
A Framework for Personalized Multi-Device Information Communicating System
Due to the mobility of users, many information
systems are now developed with the capability of supporting retrieval
of information from both static and mobile users. Hence, the
amount, content and format of the information retrieved will need to
be tailored according to the device and the user who requested for it.
Thus, this paper presents a framework for the design and
implementation of such a system, which is to be developed for
communicating final examination related information to the
academic community at one university in Malaysia. The concept of
personalization will be implemented in the system so that only highly
relevant information will be delivered to the users. The
personalization concept used will be based on user profiling as well
as context. The system in its final state will be accessible through cell
phones as well as intranet connected personal computers.
Effect of Personalization on Students' Achievement and Gender Factor in Mathematics Education
The aim of this study is to point out whether personalization of mathematical word problems could affect student achievement or not. The research was applied on two-grades students at spring semester 2008-2009. Before the treatment, students personal data were taken and given to the computer. During the treatment, paper-based personalized problems and paper-based non personalized problems were prepared by computer as the same problems and then these problems were given to students. At the end of the treatment, students- opinion was taken. As a result of this research, it was found out that there were no significant differences between learners through personalized or non-personalized materials, and also there were no significant differences between gender through personalized and non-personalized problems. However, opinion of students was highly positive through the personalized problems.
Business Intelligence for N=1 Analytics using Hybrid Intelligent System Approach
The future of business intelligence (BI) is to integrate
intelligence into operational systems that works in real-time
analyzing small chunks of data based on requirements on continuous
basis. This is moving away from traditional approach of doing
analysis on ad-hoc basis or sporadically in passive and off-line mode
analyzing huge amount data. Various AI techniques such as expert
systems, case-based reasoning, neural-networks play important role
in building business intelligent systems. Since BI involves various
tasks and models various types of problems, hybrid intelligent
techniques can be better choice. Intelligent systems accessible
through web services make it easier to integrate them into existing
operational systems to add intelligence in every business processes.
These can be built to be invoked in modular and distributed way to
work in real time. Functionality of such systems can be extended to
get external inputs compatible with formats like RSS. In this paper,
we describe a framework that use effective combinations of these
techniques, accessible through web services and work in real-time.
We have successfully developed various prototype systems and done
few commercial deployments in the area of personalization and
recommendation on mobile and websites.
Personalization and the Universal Communications Identifier Concept
As communications systems and technology become more advanced and complex, it will be increasingly important to focus on users- individual needs. Personalization and effective user profile management will be necessary to ensure the uptake and success of new services and devices and it is therefore important to focus on the users- requirements in this area and define solutions that meet these requirements. The work on personalization and user profiles emerged from earlier ETSI work on a Universal Communications Identifier (UCI) which is a unique identifier of the user rather than a range of identifiers of the many of communication devices or services (e.g. numbers of fixed phone at home/work, mobile phones, fax and email addresses). This paper describes work on personalization including standardized information and preferences and an architectural framework providing a description of how personalization can be integrated in Next Generation Networks, together with the UCI concept.
The Consumer Private Space: What is and How it can be Approached without Affecting the Consumer's Privacy
The concept of privacy, seen in connection to the consumer's private space and personalization, has recently gained a higher importance as a consequence of the increasing marketing efforts of the organizations based on the capturing, processing and usage of consumer-s personal data.Paper intends to provide a definition of the consumer-s private space based on the types of personal data the consumer is willing to disclose, to assess the attitude toward personalization and to identify the means preferred by consumers to control their personal data and defend their private space. Several implications generated through the definition of the consumer-s private space are identified and weighted from both the consumers- and organizations- perspectives.
Understanding Cultural Influences: Principles for Personalized E-learning Systems
In the globalized e-learning environment, students coming from different cultures and countries have different characteristics and require different support designed for their approaches to study and learning styles. This paper explores the ways in which cultural background influences students- approaches to study and learning styles. Participants in the study consisted of 131 eastern students and 54 western students from an Australian university. The students were tested using the Study Process Questionnaire (SPQ) for assessing their approaches to study and the Index of Learning Styles Questionnaire (ILS) for assessing their learning styles. The results of the study led to a set of principles being proposed to guide personalization of e-learning system design on the basis of cultural differences.
A Semantic Recommendation Procedure for Electronic Product Catalog
To overcome the product overload of Internet
shoppers, we introduce a semantic recommendation procedure which
is more efficient when applied to Internet shopping malls. The
suggested procedure recommends the semantic products to the
customers and is originally based on Web usage mining, product
classification, association rule mining, and frequently purchasing.
We applied the procedure to the data set of MovieLens Company for
performance evaluation, and some experimental results are provided.
The experimental results have shown superior performance in
terms of coverage and precision.